This one will be short because it's not a fully formed thought. I've been on YouTube quite a bit over the past month or so, and the number of U.S. presidential campaign ads on videos is very high. You could watch a 10-minute video and see four ads, often two from each candidate. I'm unsure if the content creators can control which ads appear; I've seen right-leaning ads on left-leaning content and vice versa.
According to EMARKETER, 9% of political spending (national, regional, local) will occur on Meta and Google in 2024.
There's nothing like supporting your favorite candidate with a donation, and nearly 10% of it ends up in the pockets of two large American corporations. To be fair, the YouTube content creators also get their cut.
References
- https://www.emarketer.com/press-releases/2024-political-ad-spending-will-jump-nearly-30-vs-2020/